Value-Added Marketing

 

 

“No longer can you look out at a sea of faces and think of them as a mass market.  They are a sea of individuals, and each of them, based on his or her individual interests and needs, will create his or her own content out of the components you offer on your web site.”

Jim Sterne

 

MAKE IT FUN J

Sterne

 

Harry Potter

 

Disney

 

Coca-Cola

 

Pepsi

 

 

 

 

 

MAKE IT INTERESTING

 

AT&T – 1

 

AT&T – 2

 

 

MAKE THEIR LIFE EASIER

 

 

Excedrin

 

FinanCenter

 

Home Energy Saver

 

Home Depot

 

New York State Thruway

 

Circuit City

 

Sumerset Custom Houseboats